As the Ready Mixed Concrete business bounces along the bottom of the production cycle it seems like the companies willing to withstand the most pain may be the only ones to make it out of the current downturn alive. We as an industry are going into our Fourth year of decreased concrete production and worse yet our pretax profit is at a record low of nearly -7.27 per yard* for the year 2010. This according to the National Ready Mixed Concrete Association (NRMCA). Quite simply for a lot of producers they need to know what hurts worse losing money yard after yard or making no money at all and putting their plants into dormancy, laying off their staff indefinitely as we work our way through this. As things look like they won’t get much worse things also look like they probably won’t get much better for a while as well. Key factors that affect this assumption are the overhang of the housing inventory, political unrest between democrats and republicans and no infrastructure strategy that would greatly improve the construction industry as a whole as well as enhancing The United States GDP through more efficient roads, railways, electrical grid and data networks making the United States still the best place in the world for business. The biggest problem with this solution is who is going to write the check?